When text, instructions, or settings are built to be deceiving or unclear
Nearly three quarters of UK adults want to see tougher action on penalising companies that abuse data privacy
The UK’s Information Commissioners Office (ICO) has ruled the entire Ad industry as operating illegally in how data is processed and actioned
small pieces of your personal data can be put together to reveal much more about you than you would think is possible
Almost 20 per cent of businesses have lost a customer due to using incomplete or inaccurate information about them
The business model of capitalising and monetising user data
Many organisations seem to be at risk of drowning in vast amounts of data that they are not aware of
Facebook's "like" thumb is a tracker. Twitter's little blue bird is also a tracker
This means they are not only tracking what you
search for, they're also tracking which websites you visit
Identity theft, manipulation through ads, discrimination based on personal information, harassment, the filter bubble
the overwhelming majority of UK consumers, 78 per cent, are concerned about how their private data is being used
Facebook owns Instagram and
Google owns YouTube
Oracle provides access to 5 billion unique user ID’s
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